Diligent

Diligent approached Re:View Creative and I, looking for a full web build, copy, and regular content.

For this project, I focused on generating a refined brand voice that encapsulates Diligent’s position as a luxury provider while also showing off the team’s decades of experience and genuine love for the craft.

Once the tone of voice was cemented, the copy was written with primary and secondary keywords carefully woven in.

I also drafted several keyword-informed blogs for the launch and continue to write monthly content for the Diligent team today.